Led design for digital and print campaign catalogs, advertising in Vogue, Cosmo, and GQ. Designed direct mail collateral for credit card marketing, billboards, bus wraps, gift cards, and store-opening ads. Organized and designed San Francisco Powell St. station takeover which contained over 500 graphics.
Designed the runway show logo that is featured anytime Express puts on a show in any given city around the world. They use photography from the show to aid their promotional campaigns.
I came up with the tagline and creative for this ad campaign that was used for our newly redesigned domestic stores to increase engagement.
I art directed this layout and worked with retouchers on final assets. The layout was featured in the magazine and online.
I designed all magazine ads while at Express. We had as many as 15 different ads per month and because of that I worked closely with Production and Creative Directors to ensure timely releases.